{Direct Selling News} pawTree chosen as DSA 2018 Rising Star Award Winner
Direct Selling Association Announces 2018 DSA Award
Winners, Top 20
By DSN Staff | June
19, 2018
Photo: DSA President and CEO, Joseph N. Mariano,
and Melissa Brunton with 2018 Rising Star winner Roger Morgan, Founder and
Chief Executive Officer, pawTree Inc.
The U.S. Direct Selling Association (DSA), the
national trade association for companies that offer entrepreneurial
opportunities to independent sellers to market and sell products and
services, announced the winners of the prestigious 2018 DSA Awards program
during a gala event at the DSA Annual Meeting in San Diego.
DSA Hall of Fame
The DSA Hall of Fame celebrates the
contribution of visionaries whose work has helped chart the course for direct
selling’s future success. Jeffrey Reigle, president and chief executive officer
of Regal Ware, Inc., is the 2018 DSA Hall of Fame honoree.
“The integrity, dedication and performance
Jeff has demonstrated in running his company are the same attributes he has
brought to his many years of leadership in the Direct Selling Association,”
explained Joseph N. Mariano, president of DSA. “We are proud to welcome him
into the ranks of direct selling’s most extraordinary leaders.”
DSA Awards
DSA Awards recognize the outstanding
programs DSA member companies have implemented. The 2018 DSA Awards category
winners are:
·
Technology Innovation Winner: Amway – Product
Registration (Customer/Sales Support)
·
Product Innovation Winner: Mary Kay Inc. – Time
Wise Vitamin C Activating Squares
·
Excellence in Salesforce Development: Damsel in Defense –
Journey to Protégé Business Training
·
Marketing & Sales Campaigns: Scentsy, Inc. – ¡La
Habana! Social Media/Online Campaign
·
Partnership Award: ByDesign
Technologies, Inc.
·
The Rising Star: pawTree
·
Vision for Tomorrow: USANA Health Sciences, Inc. –
True Health Foundation
DSA Top 20
DSA also announced the 2018 Top 20 member
companies, recognizing those with the top net sales in the United States for
2017:
“We applaud these companies both for the
products and opportunities they offer millions of Americans and for the
significant contributions they make to the economy,” said Mariano.
DSEF Circle of Honor and Educator of the Year
The Direct Selling Education Foundation
(DSEF) also announced the recipients of its two highest honors during the DSA
gala. The DSEF Circle of Honor recognizes industry leaders, academics and
consumer advocates who made extraordinary contributions to the Direct Selling
Education Foundation through personal efforts. Dave Wentz, outgoing DSEF
chairman, is the 2018 inductee into the DSEF Circle of Honor.
“We are excited to add Dave to DSEF’s
Circle of Honor to celebrate his long history of supporting and contributing to
the work and success of the Foundation,” said Gary Huggins, DSEF executive
director. “Dave has also been a driving force in developing and implementing a
bold new vision for the Foundation to mainstream direct selling by partnering
with academics to produce industry validating research and reach tens of
thousands of students every year with educational content on the channel.”
The DSEF Educator of the Year award
celebrates the significant contributions and achievements of its valued
academic partners. The recipient of the 2018 DSEF Academic of the Year honor is
Dr. Elizabeth Davis, dean of the School of Management, University of San
Francisco, and DSEF Academic Fellow.
“Dean Davis has made tremendous
contributions to DSEF’s work to partner with university professors throughout
the country to achieve our goal of reaching more than 60,000 students per year
through DSEF events, curriculum and content,” Huggins said. “She has been a
highly valued strategic advisor to the Foundation through her service on the
board as well as a founding member of the Foundation’s Academic Advisory
Council.”
2017 Statistics
During the Annual Meeting, DSA announced
that in 2017, 18.6 million Americans were involved in some capacity in direct
selling in every state, congressional district and community across the United
States. The channel generated more than $34.9 billion in retail sales.
Save
Posted in DSA News and tagged annual meeting, Direct Selling, Direct Selling Association, Direct Selling News, DSA, DSA Awards, DSN, MLM, Multi-Level Marketing, pawTree,